Every New Year brings with a lot of advances in the internet community. Considering this factor, you must keep yourself updated with the latest SEO trends. Staying updated on the latest trends in the field of SEO helps you stay ahead of the curve. With the new year just around the corner, let us take a look at the latest SEO trends that we can expect in 2018.
#1. Meaningful Content
In our fast-paced life, no one has the time to read lengthy and boring content. Users rather focus on web pages which provide interesting and short articles. Hence, it is suggested to publish helpful and short articles on your site. You can do this by creating good content yourself or simply hiring a professional content writer to do it for you.
#2. Pictures & Videos
Contents with pictures and videos get more response from users compared to those without them. Social Media cares much more about the post with pictures and users instantly share such posts and like them. This makes your posts more popular. Therefore, in 2018, along with good content make sure to create good pictures and videos for your posts.
#3. Voice searches
Voice search has become a favoured choice for people, especially for those who are looking for things online on their mobile devices. The amount of effort and time it takes to type on the small screen devices has been replaced by voice search. The usability of voice search in mobile devices makes it a really convenient feature. Hence, its use is expected to grow considerably in the next year too.
#4. Responsive Web Pages
With the growing use of mobile devices and tablets to browse the internet, it has become the need of every website builder to create responsive web pages that fit well in the screens of all devices. This trend is expected to continue in 2018.
#5. Accelerated Mobile Pages
Accelerated Mobile Pages are another factor that is in great demand now. Smooth user experience and fast page load make a website stand out. This is the reason why many business owners nowadays want AMPs webpages. This makes it one of the SEO trends, companies should follow in the coming year.
Millions of content are being generated every single day. This makes it really tough for search engines to determine the relevant contents from the irrelevant ones. This is where backlinks come into the picture. Backlinks help search engines to know if certain contents are authentic or not. The year 2018 will see a growth in the amount of content generated. This makes backlinks really important.